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Bol is the oldest town on Brač and one of the most renowned tourist destinations on the Adriatic. It is situated in the central part of the southern side of the island, below the Bolska Kruna range and Vidova Gora - the highest peak of the Adriatic islands. The coastline of Bol is God-given for relaxation, for its many niches of peace and comfort.
The area is characterized by beautiful beaches, the most famous of which is Zlatni rat. Zlatni rat is the most beautiful beach on the Adriatic and a unique natural attraction. The gravelly cape is a unique natural phenomenon - spanning over half a kilometer into the sea, its shape and angle continuously shift according to the will of the waves and sea currents.